Reid Kerr

Navigating Success with Strategy and Heart

My journey is a testament to the belief that authentic leadership thrives on empathy, resilience, and the relentless pursuit of excellence. I've applied this belief across my ventures, particularly in growing a private security business from the ground up with limited experience into an 8-figure enterprise within five years. Managing and training over 220 employees across multiple states, I emphasized operational excellence, personal growth, and job satisfaction, creating a workplace where every team member felt valued.

Grounded Beginnings in Law Enforcement

My professional path was initially carved in the challenging arenas of law enforcement, where I developed the ability to lead with both courage and compassion. During this tenure, I was honored with several accolades, such as the Medal for Valor in 2014, the Lifesaving Award in 2016, and the Police Officer of the Year Award in 2017. Each award was not just a recognition of bravery or duty but also a reminder of the lives impacted by steadfast dedication and a commitment to service.

Strategy Meets Insight

In high-stress, high-stakes environments like private security, success hinges on more than just strategic thinking—it requires an insightful approach to real human needs. My business strategies are designed not just to meet market demands but to foster supportive spaces for employees and clients alike. This focus on both efficiency and compassion has been crucial in navigating the complex demands of the sector and achieving exceptional outcomes.


Awards

Police Officer of the Year Award 2017

Federal S.L.E.C. Commission with the Bureau of Indian Affairs

Medal For Valor 2014

Lifesaving Award 2016

Police Commendation with Risk Award 2016

Narcotics Officer Award 2016

Officer of the Quarter

Today: Leading Security Innovation with Expertise and Technology

As the Fractional CEO of Sentinel Overwatch Services and Co-founder & owner of Pacific Echelon Protective Services, my leadership focuses on pioneering security solutions through technological innovation and expert team collaboration. Since January 2024, my role at Sentinel has involved spearheading initiatives that leverage advanced video analytics to enhance real-time security operations. This position builds on my foundational work at Pacific Echelon, which I have co-led since June 2019. At Pacific Echelon, we developed a forward-thinking business model that responds to the complex challenges facing modern communities and businesses. Our success is driven by a dedicated team of security professionals with deep experience in local and federal law enforcement, encompassing areas such as S.W.A.T., K.9., narcotics, military, and anti-terrorism. This blend of advanced technology and seasoned leadership underscores our commitment to setting new standards in the security industry.

The Balancing Act: Professional Drive and Family Life

My role as a father of four intertwines deeply with my professional life. Parenthood has taught me the profound lessons of patience, adaptability, and unconditional support—qualities that resonate in my work. Balancing these two vital aspects of my life has made me a better leader - more grounded and approachable. It reinforces my belief that personal experiences profoundly shape professional success.

Moving Forward with Purpose

Looking ahead, I remain deeply committed to my professional goals and personal values. My approach to leadership is straightforward: I aim to be as supportive as I am decisive - as innovative as I am inclusive. As I continue to move forward in my career, my focus is not only on beating business and revenue targets but also on genuinely uplifting those around me. I want to show that real success is comprehensive and fundamentally human.

My career is more than just a list of achievements; it's about forming lasting, meaningful connections. Whether I’m leading a company, steering a team, handling a crisis, or being there for my kids, I always try to lead with both logic and compassion. This approach allows me to connect with people on a real level, ensuring that I lead with both my head and my heart.